• 专业概况
• 所属院系
• 中国学生入学要求
• 课程信息

专业概况

在这里学什么？ This course provides you with the knowledge and understanding of the activities required to manage a business, and to ensure that it prospers, in a dynamic global business environment. The course emphasises the role of marketing in underpinning the success of business organisations, while placing this role in the context of other business functions such as finance and Human Resource Management. The course will also help you understand the various types of environment within which a business operates. This will involve investigating issues such as the types of competition that a business will face from its rivals, being aware of the role of stakeholders in the operation of a business and considering how changes in society may impact on the market for a product. The content of the course will be delivered using a wide range of approaches and you will be encouraged to use e-learning forums to interact with staff and other students.You will have the opportunity to advance your ICT skills through the use of application software and digital technologies. The diversity of topic areas covered in the study programme will allow you to develop your own understanding of collective responsibilities as global citizens within local, national, and international communities. You will have the opportunity to pursue a one-year work placement in employment, either in the UK or abroad. Opportunities are available to graduates to add value to their skills by studying the Chartered Institute of Marketing Professional Postgraduate Diploma in Marketing qualifications or choose to study at Master’s level such as our MSc Marketing or MA in International Business Management.In addition students who complete this BA (Hons) will have gained sufficient credits to progress on to the CIM Level 7 Chartered Professional Postgraduate Diploma in Marketing.

所属院系

进入哪个院系学习？ University of Wolverhampton Business School

中国学生入学要求

课程信息

学制：全日制(4 年)

学费：£12,250.00 (¥ 109,606) /年

开学时间：2022九月20日

申请截止日期：

留学地点：University of WolverhamptonAdmissions Unit,Camp Street,Wolverhampton,WV1 1AD, England