• 专业概况
• 所属院系
• 中国学生入学要求
• 课程信息

专业概况

在这里学什么？ The BA (Hons) Marketing Management course aims to provide the student with an underpinning knowledge and understanding of business and how marketing theories and their strategic applications to organisations operating within a highly digitised and challenging global business environment can be applied.Through the use of a wide range of approaches and e-learning forums students will learn varied aspects of marketing principles essential to the work of marketing professionals including: marketing planning and strategy, digital marketing techniques, consumer behaviour, advertising, communication with customers, pricing, distribution, selling techniques, building relationships with stakeholders and researching markets. Throughout the course students will learn practical skills, including IT, numerical and communication skills, much of this will be underpinned by real life examples.

所属院系

进入哪个院系学习？ University of Wolverhampton Business School

中国学生入学要求

课程信息

学制：全日制(4 年)

学费：£12,250.00 (¥ 109,606) /年

开学时间：2022九月20日

申请截止日期：

留学地点：University of WolverhamptonAdmissions Unit,Camp Street,Wolverhampton,WV1 1AD, England