• 专业概况
• 所属院系
• 中国学生入学要求
• 课程信息

专业概况

在这里学什么？

The Master of Arts in Advertising and Public Relations is designed for aspiring students who wish to gain advanced knowledge and expertise in creating and managing persuasive communication. We help motivated students transition from a tactical to a more strategic, managerial approach to advertising and public relations, while becoming ethical and globally competent thought leaders in their future careers.

The Advertising and Public Relations Master of Arts program offers three concentrations that enable students to develop expertise in three growing areas of advertising and public relations.

The Advertising Creative concentration helps students build portfolios while learning to solve a client’s problems by beautifully wrapping smart strategies in provocative, layered, and memorable ideas.

The Media Strategy concentration equips students with analytic skills necessary to analyze traditional, digital, and social media data, uncover actionable insights, and develop brand strategies leveraging those insights.

Concentrations

Advertising Creative

Media Strategy

所属院系

进入哪个院系学习？ College of Communication and Information Sciences

中国学生入学要求

为来自中国的学生设计 International application must hold the equivalent of a U.S. four-year bachelor’s degree from an accredited institution to be eligible for graduate admission. English Language Requirements: Test of English as a Foreign Language (TOEFL): The minimum score for admission to a degree program or for non-degree admission is 79 on the internet-based TOEFL (iBT). International English Language Testing System (IELTS): The minimum score for admission to a degree program or for non-degree admission is 6.5. Pearson Test of English (PTE): The minimum score of admission to a degree program or for non-degree admission is 59.

课程信息

学制：全日制(33 学分)

学费：

开学时间：2022六月1日

申请截止日期：

留学地点：College of Communication and Information SciencesTisch Student Services & External Relations,TUSCALOOSA,Alabama,35487, United States