• 专业概况
• 所属院系
• 中国学生入学要求
• 课程信息

专业概况

在这里学什么？

Course summary

This course is designed to produce the future leaders of the Public Relations Industry. You will not only learn the practical skills required to embark on a career in PR but also the research and analysis skills that will help you get ahead. You will create campaigns, pitch to clients, stage a press conference and create videos and blogs, as well as write research reports, essays and a dissertation. You will also explore issues affecting the industry, such as professional ethics and the impact of digital media.

The course has close links to the London-based PR industry, and is one of a select few chosen by the UK’s professional PR bodies, the Public Relations Consultants Association (PRCA) and the Chartered Institute of PR (CIPR) for their University partnership initiatives. These connections with leading PR practitioners help you gain the practical knowledge and understanding you need to work in PR.

The course combines practice skills with analytical tools and is highly participative. You will take part in workshops, debates, seminars, presentations and group exercises including making pitches and presenting creative campaign ideas.

There are no formal examinations on this course. You are assessed on course work including essays, presentations, blogs, group work and your participation in class exercises.

CAREER PATH

Our graduates come from all over the world. Many return to their home countries to pursue their careers, while others work all in Asia, Europe, Australasia, the US and the Middle East. Many of our alumni work in major international PR agencies including H + K Strategies and Edelman, while others work in-house at organisations as diverse as Lego and the United Nations.

It is not unusual for our students to have started careers in PR even before they have formally graduated. We work closely with the PR industry, offering our students a range of study visits to agencies and in-house departments in addition to a wide variety of guest speakers. We offer details of PR industry graduate schemes, and assist our students in applying. We maintain the relevance of the course curriculum through regular consultation with people working within the PR industry.

CAREERS AND EMPLOYABILITY SERVICE

Our Careers and Employability Service is here to support you to achieve your full potential.

With a growing network of over 3,000 employers around the world and a team of experienced careers consultants, we provide you with a variety of opportunities to work and develop new skills. As a University of Westminster student, you’ll have access to our services throughout your studies and after you graduate.

所属院系

进入哪个院系学习？ University of Westminster

中国学生入学要求

为来自中国的学生设计 For entry to a Master's degree that requires a UK 2:2 degree, you will typically need to have one of the following: Bachelor degree from 211, 985 or top national universities with an overall average grade of 70%; Bachelor degree from national universities with an overall average grade of 75%; Bachelor degree from high-ranking private universities with an overall average grade of 75%; Master degrees with an overall average grade of 70%. For entry to a Master's degree that requires a UK 2:1 degree, you will typically need to have one of the following: Bachelor degree from 211, 985 or top national universities with an overall average grade of 75%; Bachelor degree from national universities with an overall average grade of 80%; Bachelor degree from high-ranking private universities with an overall average grade of 80%; and Master degrees with an overall average grade of 75%. Master's degrees – Students need an IELTS 6.0 overall with a minimum 5.5 in each component. Some courses require 6.5 or higher overall and component scores.

课程信息

学制：全日制(1 年)

学费：£17,000.00 (¥ 153,508) /年

开学时间：2022九月27日

申请截止日期：

留学地点：Harrow CampusWatford Road,Northwick Park,HARROW,HA1 3TP, England

院校相关阅读

• · 威斯敏斯特大学入学要求